#12 - Hallyu: Fetishisation & Soft Power

An episode of the Safety Last podcast, hosted by Stanley Ching, titled "#12 - Hallyu: Fetishisation & Soft Power" was published on December 18, 2021 and runs 35 minutes.

December 18, 2021 ·35m · Safety Last

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Summary

The one who holds the pen, controls the narrative. This is part two of my interview with Uma. For the first half, please refer to #11 - Hallyu: Beyond the Pretty Lights. Today, we look at how K-pop is beginning to challenge traditional Western ideas of beauty that have spread around the world for the last two centuries. We'll also take a peek into how the growing cultural reach of East Asia has changed consumption, beliefs and fashion, and discuss what lies in store for this behemoth.

Episode Description

The one who holds the pen, controls the narrative.
This is part two of my interview with Uma. For the first half, please refer to #11 - Hallyu: Beyond the Pretty Lights.
Today, we look at how K-pop is beginning to challenge traditional Western ideas of beauty that have spread around the world for the last two centuries. We'll also take a peek into how the growing cultural reach of East Asia has changed consumption, beliefs and fashion, and discuss what lies in store for this behemoth.

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