12 | How knowing your Niche lightens the load to grow in Solo Business. episode artwork

EPISODE · Jun 22, 2025 · 21 MIN

12 | How knowing your Niche lightens the load to grow in Solo Business.

from It's (not) A Big Thing: The Simplifying Solo Business Podcast · host Kathy Rast

Knowing your Solo Business Niche is only the beginning…working out where in your days and ways you actually use your Niche to navigate what we do, to indicate what we need to (and do), and to extricate us (from what we really don’t need to be doing 🤭). Yes, your Niche names who you do and what you do for/with them. And yes, your Niche ties you to that something bigger than your business. Your Niche lends itself to the little things leading you to and away from your part to play in the big picture. Your Niche is the kindest of kinds that lets you know that that thing is ‘enough’ complete for now, no that draw is not the most important thing to sort through now, and yes, stepping outside with a cuppa to collect a little sun before moving onto the next task. Enjoy.🔗 https://littlelanguagematters.com.au/resources/solo-business-dictionary/business-niche This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit itsnotabigthing.substack.com

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12 | How knowing your Niche lightens the load to grow in Solo Business.

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This episode was published on June 22, 2025.

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Knowing your Solo Business Niche is only the beginning…working out where in your days and ways you actually use your Niche to navigate what we do, to indicate what we need to (and do), and to extricate us (from what we really don’t need to be doing...

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