12. How To Clarify Your Marketing Message & Write Therapy Website Copy That Converts with Danny Peavey

When someone lands on your website, do they know what you do and who you help in just a couple seconds? When we're in charge of creating our copy and marketing message we often run the risk of over-complicating things. But how do you craft a clear and concise marketing message that your ideal clients can't resist? One way is to use the power of story. You may have heard of Donald Miller's process for writing marketing copy called StoryBrand.  In this podcast episode, you'll get a little help from my good friend and business bff, Danny Peavey. Danny has built a successful online marketing company and he just so happens to be a StoryBrand Certified Guide. If you've felt unsure about what to say on your website or you don't know where to begin to craft a clear and successful marketing message for your private practice, listen up!