#12 Intervista Alessio Beltrami - Customer Service Cultur...

What this episode covers

Gli highlight del podcast2:12 Risposta 1 (Marketing di contenuti) –> definire un messaggio, creare un dialogo e diffonderlo con costanza.11:10 Risposta 2 (infografica pag. 271) –> individuare una nicchia di contenuti che sia di interesse per il lettore.16:11 Risposta 3 (Blog e Social Customer Care) –> il blog per spostare online parte delle attività di Customer Service e fornire risposte rassicuranti ai clienti.22:00 Risposta 4 (come abbattere la diffidenza verso i blog aziendali) –> il Blog aziendale non è una panacea contro la crisi.24:35 Risposta 5 (la prospettiva futura del blog aziendale) –> dal "marketing secondo me" alla definizione di una voce ufficiale dell'azienda.Leggi l'articolo completo -> http://bit.ly/1pYoMRu

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Frequently Asked Questions

How long is this episode of Customer Service Culture?

This episode is 31 minutes long.

When was this Customer Service Culture episode published?

This episode was published on November 13, 2014.

What is this episode about?

Gli highlight del podcast2:12 Risposta 1 (Marketing di contenuti) –> definire un messaggio, creare un dialogo e diffonderlo con costanza.11:10 Risposta 2 (infografica pag. 271) –> individuare una nicchia di contenuti che sia di interesse per il...

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