12. Mastering the long game in sales with Fredrik Kastenholm, Co-founder & CRO at Omnitas Consulting

from B2B Legends Show - By Oneflow · host Oneflow

In this episode, Fredrik Kastenholm, co-founder and CRO of Omnitas Consulting, shares his career journey from studying law to becoming a successful consultant and CEO. He discusses the importance of sales as a means to help others, the dynamics of consulting, and the challenges companies face in improving workflows. Fredrik also highlights the role of AI and automation in business and shares insights about his company, Omnitas Consulting, and its innovative approach to management consultancy.Chapters:00:00 Fredrik Kastenholm's journey: From law to consulting05:02 Advice for Aspiring CEOs12:21 The spark behind Omnitas Consulting16:35 Workflow challenges and smarter ways forward21:15 Looking ahead: AI, automation, and workflow innovations25:10 Quickfire questions and goodbyes

Episode metadata supplied by the publisher feed · Published Apr 7, 2025

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12. Mastering the long game in sales with Fredrik Kastenholm, Co-founder & CRO at Omnitas Consulting

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