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EPISODE · Jan 28, 2019 · 1H 11M
#12: PIATA DE PUBLICITATE ONLINE - cu Alex Visa [Group M] si Mihai Trandafir [Universal McCann]
from UPGRADE 100 Podcasts · host UPGRADE 100 by Dragos Stanca
Care sunt principalele tendinte din piata de publicitate, cu accent pe online, alaturi de reprezentatii a doua grupuri media majore, WPP si IPG, care aduna impreuna peste 40% - adică aproape jumătate din piață totală, estimată undeva la 455 milioane de euro, anul trecut.
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#12: PIATA DE PUBLICITATE ONLINE - cu Alex Visa [Group M] si Mihai Trandafir [Universal McCann]
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