12: Should You Write A Book?

Come along on this daily journey with Chicago attorney Dave Scriven-Young to discover key principles in the areas of marketing, sales (particularly closing) and leadership. This episode discusses Tactic Three for marketing to your “Category A” and “Category B” contacts: writing a book. Specifically, today we talk about writing a book to send to your existing clients and referral sources, and also to entice folks to subscribe to your newsletter. ------------------------------------- Join us every day for this podcast covering leadership, marketing, and sales skills for lawyers. Be a part of the discussion on social: Twitter: Twitter.com/AttorneyDSY Facebook: Facebook.com/AttorneyDSY Instagram: www.instagram.com/AttorneyDSY Snapchat: www.snapchat.com/add/AttorneyDSY Thanks for listening! Be sure to tune in tomorrow.