#12: Why Home Sellers Aren't the Clients

Today’s guest is Justin Riordan of Spade and Archer Design Agency, the world’s first guaranteed home staging company, which currently has offices in Seattle, Portland, and Palm Springs. After obtaining a Bachelor of Architecture from the University of Hawaii, Justin gained seven years of experience in interior architecture and five years in construction management before starting Spade and Archer about nine years ago. Justin tells us about what home staging is and why it is so important in the process of selling a home. There are many differences to be seen in a house that is staged compared to one that is not, so Justin talks about how these differences are subtle yet make an exceptional impact on a home’s likeliness to sell. We hear about problems that Justin runs into in his line of work, the most common of which is sellers focusing too much on their own psychology rather than the buyer’s. He also shares insight on how to successfully stage a house based on his deep experience. https://www.spade-archer.com/