120. How to Use Your Podcast as a Lead Generation Machine

What if your podcast isn’t the problem… your strategy is?In this episode, I sit down with podcast growth and monetization strategist Natalie Dormer to unpack the real reason so many podcasts aren’t generating leads or income—and what to do instead. We talk about the difference between creating content and creating intentional asset episodes that actually move listeners toward working with you.If you’ve been showing up consistently but not seeing real business results, this conversation will help you rethink your approach and start using your podcast as a true growth tool.//If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.🎙️Grab your Podcast Mini-Audit the week of April 15-24, 2026 for $30 off using the code: FRIENDS - https://soulpodcasting.com/podcast-coaching-services/#mini-audit▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/👩🏾‍💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/