#121 - SHOPPING, SHOPPING, AND MORE SHOPPING

My daughter loves to shop. In fact, her two love languages are shopping and someone paying for it. Apparently at least the shopping part is also a lot of people's love language. Adobe Analytics reported that between November 1 to 24 that US consumers spent a whopping $77.4 billion online, that is an increase of 9.6% over same time last year. In their report, Adobe Analytics reported that 21 of these 24 shopping days had over $3 billion in sales vs 16 days last year. Based on this early indication of sales Adobe Analytics is predicting an 8.4% increase year over year in this year's holiday season. Read in this issue our complete report on holiday retail sales and their possible indication going into 2025.

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