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122: Crawl Optimization, How Google Works, SEO Income Studies w/Jori Ford

EPISODE · Apr 12, 2021 · 1H 7M

122: Crawl Optimization, How Google Works, SEO Income Studies w/Jori Ford

from Experts On The Wire (An SEO Podcast!)

Tech SEO fans and anyone passionate about the SEO industry, this episode is for you! My guest for this episode is Jori Ford!Jori Ford is currently Chief Marketing Officer at FoodBoss, which is a food delivery search comparison engine.Prior to that, she was Sr. Director of SEO and Content at G2 among many other roles.In addition to her vast SEO, Content, and Marketing experience spanning over 15 years – Jori also has a very extensive Engineering Background as well and is experienced in how search engine algorithms are actually created.She has been a Speaker for Search Summit, Tech SEO Boost, and SES – and a columnist for Search Engine Watch.In this episode:Demystifying the “Magic” of Google Different algos for different industriesHistorical Content Records in GoogleHow Brand Search Volume may impact RankingsAdvanced Crawl Budget and OptimizationCrawl budget vs Crawl demandConserve vs optimize vs expand crawlingWhy it’s possible for SEOs to be both technical and creativeWays to learn SEOProblems with SEO income studiesAnd lots more!Listen Now!Related Episodes You Might LikeOptimizing Crawl Budget To Improve SEO w/Vanessa FoxRendering, Crawling and Indexing w/Martin Splitt of GoogleShow Agenda and TimestampsComing soon!Tools MentionedComing soon!Articles, Resources, and Links MentionedComing Soon!Find Jori OnlineJori on TwitterJori on LinkedInJoriford.comJori’s Search Engine Watch articlesThe post 122: Crawl Optimization, How Google Works, SEO Income Studies w/Jori Ford appeared first on Evolving SEO.

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122: Crawl Optimization, How Google Works, SEO Income Studies w/Jori Ford

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