123. A framework for an inclusive SEO strategy

SEO is a common strategy marketers use to attract a broader customer base. However, most SEO strategies do not effectively serve the needs of consumers from underrepresented and underserved communities. And as a result, SEO doesn't often work so well as a customer acquisition strategy for diverse consumers. But with an inclusive SEO strategy, SEO can effectively serve as a smart customer acquistion strategy for people from underrepresented and underserved communities. In this episode, I walk you through my framework for an inclusive SEO strategy that will help you attract and retain a bigger, more diverse, and loyal customer base. Get the Inclusion & Marketing Newsletter Links and visuals mentioned in this episode 👇🏾 Work With Me Inclusive Marketing Assessments: https://inclusionandmarketing.com/assessments/ Consulting & Custom Traning: https://inclusionandmarketing.com/consulting/