123. Pivoting Your Online Business as a VA or OBM Without Starting from Scratch episode artwork

EPISODE · Apr 27, 2026 · 12 MIN

123. Pivoting Your Online Business as a VA or OBM Without Starting from Scratch

from Grow Your VA & OBM Business: Soulpreneur Scaling Stories · host Andrea Elibero I Business Coach for VAs & OBMs

If you are pivoting your online business and it feels like you are shouting into the void, this episode is for you. That gap between where you were and where you are going is not a sign that something is wrong. It is a specific stage of growth, and there is a way to move through it without the overwhelm.In this episode, I get into the two mistakes I see VAs and OBMs make when pivoting that stall everything, and what to do instead so your audience is ready when your offer is.Key Points Covered:✨ Why posting to your old audience during a pivot keeps you stuck✨ The mistake of building your offer before building your audience✨ How to grow a new aligned audience while building your new offer✨ The mindset shift that makes pivoting feel freeing instead of terrifying✨ Why owning your new identity is what makes everything move fasterSend us Fan MailFor VAs & OBMs turning expertise into a signature method and a business that pays for outcomes, not hours.BOOK A FREE BUSINESS AUDITFree 45-min call. Find your bottleneck, see what's possible.FREE RESOURCESTools, trainings & community.WORK WITH MEExpansion: 1:1 coaching to build your signature method and offer suite.Effortless Attraction: 8-Week Marketing Intensive (Apr & Oct)Foundations to Flow: 8-Week Offer Design Intensive (Feb & July) Website | Instagram | Threads | LinkedIn | YouTube Podcast produced and edited with love by @FerAssists

If you are pivoting your online business and it feels like you are shouting into the void, this episode is for you. That gap between where you were and where you are going is not a sign that something is wrong. It is a specific stage of growth, and there is a way to move through it without the overwhelm. In this episode, I get into the two mistakes I see VAs and OBMs make when pivoting that stall everything, and what to do instead so your audience is ready when your offer is. Key Points Cover...

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123. Pivoting Your Online Business as a VA or OBM Without Starting from Scratch

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How long is this episode of Grow Your VA & OBM Business: Soulpreneur Scaling Stories?

This episode is 12 minutes long.

When was this Grow Your VA & OBM Business: Soulpreneur Scaling Stories episode published?

This episode was published on April 27, 2026.

What is this episode about?

If you are pivoting your online business and it feels like you are shouting into the void, this episode is for you. That gap between where you were and where you are going is not a sign that something is wrong. It is a specific stage of growth, and...

Is there a transcript available for this episode?

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