124. Invite your clients to an open rehearsal

Right before Christmas, I went with my family to an open rehearsal of the New York Pops at Carnegie Hall. It was a lot more fun than going to the formal, black tie performance later that evening. It made me think - how can I make my interactions with clients more like that rehearsal - loose, creative, fun, authentic, human - instead of like the formal performance. If you haven't already, consider signing up for the weekly Unleashed email - you'll receive a transcript of each episode, book recommendations, and consulting tips: https://www.umbrex.com/unleashed-podcast/