#126 - Break-even & Ziel-ACoS berechnen leicht gemacht: Mit unserem Amazon ACoS Rechner

Es ist einer der wichtigsten Amazon Ads KPIs: der ACoS. Die Berechnung dahinter und speziell vom Break-even ACoS ist jedoch nicht immer ganz so einfach. Bis heute! Unser Kollege Finn (früher selbst Seller bei Amazon) hat einen Rechner entwickelt, mit dem die ACoS Berechnung zum Kinderspiel wird. Wie der Rechner genau funktioniert, erklärt er in der heutigen Folge.Alle Themen der Episode im Überblick:Intro (00:00-01:20)Finn stellt sich vor (02:11)Seine Erfahrungen als Seller bei Amazon (02:54)Warum der ACoS Rechner? (17:48)Die Funktionen des ACoS Rechners im Detail (21:56)Was gibt dir der Rechner alles aus? (34:45)Fazit (38:15)Link zum 𝗔𝗖𝗼𝗦 𝗥𝗲𝗰𝗵𝗻𝗲𝗿: www.adference.com/acosWas ist ein guter ACoS?: https://hubs.li/Q01pxgm20Gebotsanpassung nach Platzierung: https://hubs.li/Q01pxdYK0JETZT REGISTRIEREN: Finn und Mareike im Conversion Rate Optimierungs-Webinar: https://hubs.li/Q01pxdXF0Fragen & Anregungen:Hintergründe sowie weiterführende Informationen zum Podcast findest du unter: https://www.adference.com/podcast-vitamin-a/Für Fragen und Feedback komm in unsere Discord Community: https://adference.com/discord oder schreib uns: [email protected]

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This episode is 39 minutes long.

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This episode was published on October 19, 2022.

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