126. Set Goals That Actually Grow Your CPG Brand With Dustin Finkel, KAPOP

126. Struggling to grow because your goals are vague, reactive, or disconnected from your retail strategy? That's costing you time, money, and shelf space. In this episode, I sit down with Dustin Finkel of Ka-Pop! to unpack why small CPG brands fail to set clear, measurable goals—and how that mistake limits growth. We talk about building a real business plan, aligning your sales story across every touchpoint, and using scorecards to turn strategy into execution. You'll learn why most founders chase tasks instead of accomplishments, how to avoid shiny-object syndrome, and how to prioritize what truly moves the needle toward sustainable retail growth. If you want to become a category leader instead of "just another brand," this conversation will challenge your thinking. Get instant access on the show webpage: RetailSolved.com/session126