126: Srini Rao & How to Be Unmistakably Creative

Srinivas Rao is the host and founder of the Unmistakable Creative Podcast. He's also the co-producer of the animated series Unmistakable Creative shorts that he and his team have produced in partnership with Soulpancake.    He's conducted over 500 interviews with thought leaders and people from all walks of life which has given him an incredibly distinctive view into branding, storytelling, and marketing. He's also written multiple books including the WSJ Best Seller The Art of Being Unmistakable created planned and executed a 60 person conference called The Instigator Experience and recently signed an offer with Penguin Portfolio to write 2 books. Somewhere along the way his compass led him in the direction of an economics degree from UC-Berkeley and an MBA from Pepperdine University. Extracting unmistakable stories out of people is his superpower. And in his spare time he's usually chasing waves.   Resources: Srini's Compass   Chris Sacca Commencement Speech   There's no such thing as an "I've made it" moment - blog post   Sarah Peck Interview   Terry Gross - The Art of Opening Up   Shitty First Sentences post by Srini Rao   Free FB Community   Simplified Success Society $1.00 trial