127 | Doritos is betting on sriracha (just like the rest of us)

from Condensed Soup · host Lulu Picart

Doritos has decided sriracha, the little-hot-sauce-that-could, is the way. I may not agree, but sriracha sure has staying power. Doritos thinks this flavor is its next 'Cool Ranch' (Jordan Valinsky, CNN, Aug 2, 2025) What really caused the sriracha shortage? 2 friends and the epic breakup that left millions without their favorite hot sauce (Indrani Sen, Fortune, Jan 30, 2024) Sriracha Creator Never Trademarked Its Name, Which Is Why It's Everywhere (James Cave, Huffpost, Aug 25, 2016) Experts Reveal What Spicy Food Actually Does Do [sic] Your Body (Brittany Anas, Delish, Aug 23, 2024) Instagram: @condensedsouppodcast [email protected]

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127 | Doritos is betting on sriracha (just like the rest of us)

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