127. Is Your Brand Strategy Leaking Value?

No one wants a leaky brand strategy. Could you be devaluing what you create for your clients without you even knowing it? If you've ever handed over a 50-point questionnaire, wrestled with AI for hours, or sent a Loom instead of presenting your work live, this episode is for you. I tackle the most common brand strategy leaks and how to plug them, including: Why your discovery process might be working against you How to use AI as a strategic assistant, not a strategic replacement Why more research is not always the answer The cost of keeping your client at arm's length Find your leaks, plug them, and deliver work you can actually stand behind. Connect with me Learn Brand Strategy - The Brand Method program  Find me on Instagram