127. Logan Quirk, Quirk Accident & Injury Attorneys — What's in a Name? Rebranding, Increased Exposure, and Brand Clarity

The founder of Quirk Accident & Injury Attorneys, Logan Quirk has opened offices across two states with plans to expand into a third. He's an expert at executing vision and pivoting when necessary - he initiated a rebrand amid the uncertainty of COVID - and has seen massive success as a result. Happy clients remain his firm's focus - no matter how large it grows. Today, we cover business development on any budget and how to leverage the resources you do have for maximum return. We also dive into seeing challenges as opportunities to refocus your vision and come out on top. What's in This Episode Who is Logan Quirk? Why is a firm name so important? What is Logan's take on replicating explosive growth? In an evolving marketing landscape, how does Logan recommend leveraging traditional and digital marketing? How can attorneys build 'boots on the ground' networks? What will fuel growth during difficult times like pandemics and economic recessions? How can a firm successfully execute a rebrand?