128. Building a Cult-Favorite Ice Cream Brand with Holy Cow’s Founder Mike Schifino

On today’s episode, we sit down with Mike Schifino, Founder and Creative Director of Holy Cow Ice Cream Café, a Massachusetts ice cream empire with locations across the North Shore and Cape Cod. Mike shares how he turns wild flavor ideas into small-batch, in-house creations, balances gourmet innovation with classic favorites, and navigates the challenges of growing a food business while maintaining quality. We dive into what sets Holy Cow apart from competitors, the behind-the-scenes chaos of running a kitchen, and how social media has shaped their brand. You’re not going to miss some of Mike’s wild stories!Visit the Holy Cow: https://www.holycowicecreamcafe.com/You can follow us on Instagram @businessmusclepodcast, @elisecaira and @dr.ariel.dpt. Work with us! Book a brainstorming call: https://www.businessmusclepodcast.com/workwithusFIXXED: https://www.fixxedstudios.com/Sweat Fixx: https://www.sweatfixx.com/