128: How This Contractor Keeps A 93% Employee Retention Rate with Charles Antis

In today’s interview, Charles Antis shares with us how leading with the cause will shape an amazing corporate culture (Antis has a 93% employee retention rate) and drive new business, all while giving real meaning to what you do. Show Highlights: Attracting the right leads and finding the most profitable deals What Charles does, who he helps, and what makes Antis Roofing different Principles to consider when building a user-friendly website Building success through word of mouth marketing Creating a company culture that respects and shows a deeper appreciation for employees What inspired Charles to get involved in charity work and give back to the community Establishing your why behind everything you do How to build trust and get customers involved Retaining millennials as employees and adapting to new mindsets The currency of social good and showing your alignment authentically How small companies can make a difference Inside out authentic branding The impact of the Roofing Alliance and the gift of giving Showing up authentically and the importance of self-assessment The influence of sharing stories Links: Contact Dave: The Roofer Show 510-612-1450 Dave@theroofershow Contact Charles: Antis Roofing Charles@antisroofing Linkedin: Antis Roofing Sponsor: Call Ruby Resources: Roofing Contractor