EPISODE · Apr 9, 2024 · 43 MIN
#13 Future of Content: Proving Community Is the Most Strategic Campaign | Ashumi Sanghvi
from Beyond Luxury · host Carlota Rodben
Join us as we sit down with Ashumi Sanghvi, the visionary behind MAD Global and Future+, to explore her 15-year journey at the intersection of luxury, media, and technology. Ashumi shares her insights on the evolution from print to digital, the impact of new technologies on brand engagement, content creation, and the future of luxury. Her extensive experience and roles across various influential platforms have positioned her as a leading figure in shaping the digital landscape of luxury and a grand alchemist connecting important players in the space to create a better and more exciting tomorrow.Key Highlights: Ashumi's transition from traditional media to digital platforms in luxury branding. The influence of emerging technologies on luxury media consumption, content creation, and brand interaction. The role of blockchain, RFID, and NFC in enhancing luxury goods' authenticity and traceability. Future Plus's impact on bridging digital-native brands with technology and traditional luxury companies.Follow her: Instagram @futureplus.xyz, @mad.global, @ashumiss
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#13 Future of Content: Proving Community Is the Most Strategic Campaign | Ashumi Sanghvi
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