13. Leaving Corporate Burnout Behind: Jessica Best’s Journey to Better Ave

In this episode of The Entrepreneur’s Blueprint, I sit down with Jessica Best, founder of Better Ave and an expert in email marketing, data strategy, and customer engagement. After years in the agency world, Jessica made the leap to entrepreneurship, bringing her big-brand expertise to mid-sized and small businesses. We talk about what pushed her to start her own consultancy, how she helps businesses mine their data for gold, and her best advice for email marketing that actually works. What You’ll Learn in This Episode:- Why first-party data is the secret weapon for smart marketing- The real reason Jessica left her agency role to start Better Ave- How she helps businesses turn email into a powerful revenue driver If you’ve ever wondered if your email marketing is actually working—or if you’ve thought about going out on your own—this episode is packed with insights you won’t want to miss. Links & Resources: - Connect with Jessica on LinkedIn- Learn more about Better Ave- Learn more about Monarch COO