13. Pink Tax (#FPT)

Have you ever wandered down the supermarket aisle and wondered why "women's" shampoo costs so much more than "men's" shampoo? The answer to that, my friends, would be Pink Tax. In today's episode, Erin gets fired up about the marketing scheme that 'justifies' why women pay 7% more per item on average than men. We talk about why Pink Tax isn't really a tax, how much on average you are paying towards Pink Tax over your lifetime (!!!), and why companies are getting away with it. Tune in to today's episode to learn about the price of stool softener, the many uses of men's shampoo, and what the heck we are talking about when we say "Shrink it and Pink it" #FPT