13. They put Scandinavian jewelry on the map - Charlotte & Pernille from The Jewellery Room

I'm more than excited to have these two cool, Danish sisters on the show!Pernille Møbjerg and Charlotte Møbjerg Ansel-Henry set up their company The Jewellery Room in 2013, after having both worked successfully with jewellery PR for many years. It started as a two-day jewellery fair on Copenhagen Fashion Week, where they gathered press from all over the world to meet with the biggest names on the Scandinavian jewelry scene. But then the pandemic hit - and the sisters transformed their business into the sales of jewellery, still working with the same brands as before. Today, The Jewellery Room has evolved into one of the largest online market places for Scandinavian jewelry, and for many brands, they are the window to the customers. In this episode we talk about their mission with The Jewellery Room, their personal career stories, why they love jewellery, how they look at the old stigmas surrounding fine jewelry purchases and how they strive to make it fun and easy. We talk about jewelry trends, what jewelry they think belong in a capsule jewelry wardrobe and the future of fine jewelry! Enjoy!The Jewellery Room@TheJewelleryRoomYou can listen to this episode on Spotify, iTunes and Acast. You can join in the conversation on @jewelrypodcast. This episode is also published on the Swedish sister podcast Smyckespodden (episode 39). The Jewellery Room's mission: The Jewellery Room exists to shake up the jewellery industry for the better. We don’t wait for change – we make it. The Jewellery Room is the leading marketplace for discovering and shopping unique designer jewellery. This is where you'll find your dream pieces from talented but often overlooked designers of the world. Hosted on Acast. See acast.com/privacy for more information.