13: UGC and Influencer Marketing with Chelsea Gilson

Join Ali Rae Haney and her friend Kassie as they sit down with Chelsea Gilson, a Kentucky-based influencer, at the ESC Conference. In this dynamic live interview, Chelsea shares insights from her marketing background, illuminating the distinction between user-generated content (UGC) and influencer marketing. Discover actionable strategies to integrate influencer marketing into your business offerings.Key Points:Chelsea's Marketing Journey: Chelsea provides a glimpse into her marketing background and how she ventured into the realm of influencer marketing.Understanding UGC vs. Influencer Marketing: Delve into the nuances between user-generated content and influencer marketing, and how each can be leveraged effectively in digital strategies.Incorporating Influencer Marketing: Learn practical tips and tactics for seamlessly integrating influencer marketing into your business model, gleaned from Chelsea's extensive experience.https://www.instagram.com/mykybucketlist/https://escconference.co/