#13 | What Does An Executive Assistant Really Do?

In episode 13 of the Behind The Dreams Podcast, Claud speaks with his personal assistant, Shanna, discussing the pivotal role of an Executive Assistant (EA/PA) and the significance of the organisation. Shanna shares her journey of becoming an EA and her pivotal role in ensuring Claud's organisational success. The conversation touches upon the challenges of forging a client-EA relationship, highlighting the importance of trust and effective communication. Furthermore, they delve into how having an EA can significantly enhance both personal and professional achievements. Shanna also imparts valuable advice for individuals aspiring to become PAs or considering hiring one. About Shanna Antonio: Shanna is the founder of Ask Shanna and Co., a company specialising in assisting individuals with life organisation. With a background in event planning and administration, Shanna is dedicated to supporting others in maintaining order and focus. Topics Covered: - What does a personal assistant do, and what skills are essential for the role? - How can a EA effectively manage time and multiple clients? - What are the challenges faced by personal assistants, and how do they overcome them? - How does a personal assistant contribute to the success of their clients? - What is the difference between a personal assistant and a virtual assistant? - What advice is there for someone looking to become a PA or hire one? Who is this episode for? - Aspiring executive assistants seeking insights into the role and skills required. - Professionals interested in hiring a personal assistant, wanting to understand how a PA can improve organisational effectiveness. - Current executive assistants looking for tips on managing multiple clients and personal boundaries. - Anyone intrigued by a personal and professional organisation seeking to learn from the experiences of successful executive assistants like Shanna. Chapter (0:00:00) - Intro (0:02:37) - How Shanna became Claud's PA (0:06:49) - The impact of having a PA on Claud's success (0:08:18) - The systems and strategies used to manage clients efficiently (0:09:18) - Tips for becoming more organised (0:11:00) - Establishing boundaries with clients (0:11:47) - How to resolve issues (0:13:01) - Importance of character (0:14:31) - Working relationship (0:16:32) - PA vs a VA (0:17:18) - Failed relationships client relationships (0:19:43) - PAs are human too! (0:22:24) - Self-care for PAs (0:24:21) - Leading a business (0:28:15) - The benefits of a good PA (0:33:21) - Career progression for a PA (0:35:24) - Wrapping Up