#13: You are not Taylor Swift. (How to connect over the chasm.)

from Build a Badass Business with Diane Sanfilippo

When your following on social media isn't in the millions, like Taylor's or Kim Kardashian's is, how do you make sure you are *connecting* with meaning? You can't simply drop a photo to Instagram, a FB post, or a Tweet and "walk away." It's not the job of the community to simply rally around your content and share it for you to build your tribe. It's *your* job to connect in a meaningful way to help those who choose to invest their time in following what you have to say.

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This episode is 12 minutes long.

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This episode was published on July 8, 2015.

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