131. Are You in a Race to the Bottom?

Every designer is feeling the pressure to be faster and cheaper, especially with AI in the mix. But competing on speed and price isn't a strategy, it's a trap. If you've ever wondered whether brand in a week offers, selling templates, or rock bottom logo packages are just the new reality, this one's for you. I tackle why the race to the bottom is hurting us as individual designers and as an industry, including: Why positioning on speed and price is a race you'll never win The cost of offering brand strategy and pre-made logos in the same breath What it actually means to compete on value instead of competing with AI Position on value, not speed or price, and you'll find yourself in a very different race altogether.   Connect with me Learn Brand Strategy - The Brand Method program Find me on Instagram