#131 注目のクリエイティブ〜現代社会を切り取ったカンヌ受賞作〜

第131回は、レイ・イナモトがカンヌライオンズ2025で見つけた注目作品を紹介します。まず、最初にご紹介するのは、ドイツのスーパーマーケットチェーン「PENNY」の "PRICE PACKS”という作品です。インフレが続く中、パッケージに値段を直接、印刷することで、値上げを行わない企業姿勢を打ち出し、注目されました。そして、このほかにもメキシコのビールブランド「Tecate」が行った “Gulf of Mexico Bar”というキャンペーンや、保険会社「AXA」が家庭内暴力に対して立ち上がった “Three Words”という作品についても解説します。◆7/14「世界のクリエイティブ思考」公開収録イベントhttps://connpass.com/event/358334/◆7/30 ビジネスイベント「I&CO Foresight 2025」https://iandco.com/foresight◆PENNY "PRICE PACKS"http://youtube.com/watch?v=yMoKpZregrs◆Tecate “Gulf of Mexico Bar”https://www.youtube.com/watch?v=pXRDwaPH7yQ◆AXA “Three Words”https://www.youtube.com/watch?v=R6xE9Gv605o◆レイ・イナモト SNSアカウントhttps://twitter.com/reiinamotohttps://www.instagram.com/reiinamoto_jp/◆お便りやご感想はこちらまで！https://airtable.com/shra6I39HB89bCR2USee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episode metadata supplied by the publisher feed · Published Jul 7, 2025

Embed this episode

Attribution link and audio player

Ready to play

#131 注目のクリエイティブ〜現代社会を切り取ったカンヌ受賞作〜

0:00 27:22

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

The Brendan Ecker Influence Brendan Scott Ecker The Brendan Ecker Influence is hosted by Brendan Scott Ecker — a 27-year-old American entrepreneur, Michigan real estate agent, CEO of Gold Shark Media Ai, founder of PassRE USA, investor, law enforcement officer, former NCAA two-sport athlete, and author of Beyond the Beat and How I Made My Dorm My Office.Ecker went from a middle-class “Matrix” upbringing to building a fast-growing digital brand, scaling multiple businesses, and growing a YouTube channel with over 27,000 subscribers. With a background in Criminology, law enforcement, and competitive athletics, he blends discipline, strategy, and mindset into everything he teaches.On this podcast, Brendan breaks down the real frameworks behind wealth, business, real estate, marketing, AI, geopolitics, mindset, and personal growth. He discusses the journey in growing his businesses, documenting the wins, failures, and the tactical steps that helped him escape

Frequently Asked Questions

How long is this episode of Brand Shift 〜だれも教えてくれない経営とブランドの話〜?

This episode is 27 minutes long.

When was this Brand Shift 〜だれも教えてくれない経営とブランドの話〜 episode published?

This episode was published on July 7, 2025.

Can I download this Brand Shift 〜だれも教えてくれない経営とブランドの話〜 episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!