133: You're ready to launch your next big training or workshop. Here's how to make it a thriving success.

In this episode you'll learn: How to find the best offer - and why you should set your pricing upfront Why I recommend a flat fee for guest speakers (with a few exceptions) How to set your demographic before diving in to the marketing Targeting and re-targeting strategies Imagery and landing pages need special consideration! Why email sequences should be as personalized as possible Why is online chat can be very helpful… The four types of buyers you'll encounter