#134 - Capture 90% of a market by talking to your customers, Sievert Weiss, Amboss

First: create a market. Second: own it. Third: expand globally. Amboss' market share is simply off the charts, bigger than Google’s, and the Berlin EdTech has big plans to make up-to-date research accessible to ever more medical students and doctors around the world. A decade ago: studying for your medical exams or accessing up-to-date medical research was a time-consuming grind. Scientific communication was cryptic and elitist. Today: Amboss does the heavy lifting. The Berlin EdTech company that was founded by Sievert and two friends in 2011 has become THE online reference for more than 1m medical professionals in over 180 countries who rely on the platform to keep up with rapidly expanding medical knowledge. Amboss’ mission is to empower all doctors to provide the best possible care. They raised $40m, built a team of 400 doctors, scientists and developers and still find time to help build an elementary school in India. Amboss is all about curation and communication, so lots to talk about with our guest Sievert Weiss. Tune in to find out 🎣 How to identify and capture a new market in less than a year 🗣 Why physically meeting your customers is key to a great launch 🎯 How to make huge amounts of complex info accessible Sponsored by HeyViz.