134: Meet the Mother-Daughter Team That Are Transforming Boutique Fitness in NYC {And Taking The Next Big Leap to Franchise Their Method}

In this episode you'll learn: You can always start over! Why Lauren got certified in Pilates and how she applied it to her niche Rachel's journey in transitioning from a career in dancing to running a business with her mother The one thing that sets them apart from other businesses How they've used internal referrals as the number one source of new business Ways they maintain relationships with their community Why they hold their certifications like an audition! The importance of developing your staff