135 Marketing 101 - Your crash course in building a SOLID marketing strategy for your business.

Let's talk about the foundation of your marketing strategy... Your visionary dream clients Unique Brilliance The “method” Make it friction-less In this episode, we're discussing the 4 key pillars to put in place so that you can create a rockstar Marketing Strategy! First we will talk about your visionary dream clients…  we dive into: Good marketing speaks to someone, not everyone - it’s OK to be polarizing and specific Mastering your marketing means knowing your VDC better than they know themselves Define them: geographic location, what they struggle with, what their “dream come true outcome” is How many dream clients are you working with? Next we will talk about identifying your Unique Brilliance… When you line up against 3 of your competitors, what sets you apart? Why should people choose YOU? These need to be qualities that your VDC will value Ex: price, fun, accessibility, product benefits, location, referral only, we invest back in your business, results first Did you create something this month that expresses your businesses Unique Brilliance? YES or NO. Then, we'll chat about The Method… Why you must "Show" instead of "Tell". What is the process and what is the name (3 to 7 major steps) Ex: Discovery Call, Social Media Audit, Social Strategy Presentation 1, Revision 1, Implementation, Monthly Review. How many people learned about or interacted with your "method"? Finally, we will cover Making it “friction-less” for your VDC's to buy from you! What are you claiming to be delivering on? Does your VDC really care about this claim? How can they try you on for size before buying? How many people did you offer your services to, in a "friction-less" way? That's it! p.s. Whenever you’re ready, here are 3 ways that I can support you Join me on Instagram for “behind-the-scenes” stories, strategies & the occasional slip-up, click here if we’re not connected Ready to make your first (or next!) $50,000 in business? Explore how The Visionary Method Business Coaching Experience can accelerate your growth. Feeling lost, confused or overwhelmed when it comes to starting an online business? Book a free (re)vision call with me and I’ll offer you customized recommendations on how to get “unstuck” so you can live a life filled with joy, happiness & fulfillment.