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#136: David Pursell—What If You Sold Your Product in a Crazy, Unexpected Way? episode artwork

EPISODE · Feb 18, 2019 · 39 MIN

#136: David Pursell—What If You Sold Your Product in a Crazy, Unexpected Way?

from The StoryBrand Podcast

How did one family-owned business crank out a 90% conversion rate (!!!!) for their golf course fertilizer -- even when their product cost more than their competitors'? They showed their prospects how great life could be once they buy -- and they did it in a wild and wonderful way. David Pursell, the CEO of Pursell Farms, tells the whole story this week on the podcast. It'll inspire you to think creatively about your sales process, too.

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#136: David Pursell—What If You Sold Your Product in a Crazy, Unexpected Way?

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How long is this episode of The StoryBrand Podcast?

This episode is 39 minutes long.

When was this The StoryBrand Podcast episode published?

This episode was published on February 18, 2019.

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How did one family-owned business crank out a 90% conversion rate (!!!!) for their golf course fertilizer -- even when their product cost more than their competitors'? They showed their prospects how great life could be once they buy -- and they did...

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