137 CC How a French Cookie Company Made It in the U.S. episode artwork

EPISODE · Jan 31, 2017 · 16 MIN

137 CC How a French Cookie Company Made It in the U.S.

from The Clever Cookstr's Quick and Dirty Tips from the World's Best Cooks

The French cookie company Michel et Augustin began with unconventional business strategies and tons of personality. Now, they've found that those same tactics have served them well in breaking into the U.S. market. Lily Dionne-Jermanovich, the US PR and community manager for Michel et Augustin, joins the Clever Cookstr to talk about everything from chocolate to crumbs. Read the full transcript here: http://bit.ly/2lzh82I Hosted on Acast. See acast.com/privacy for more information.

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137 CC How a French Cookie Company Made It in the U.S.

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