EPISODE · Oct 20, 2025 · 13 MIN
137. MONDAY MINDSET: You're not helping anyone by staying cheap
from The Business Fondle · host Peta Serras
Are you sabotaging your own success by playing small?I share the decision I made to stop waiting for people to catch up, why your pricing directly impacts your client results, and how the cost of staying cheap might be costing you everything.If you've been avoiding a price increase, holding back your voice, or making yourself "accessible" at the expense of your profit, this episode is for you. We talk about the Thermomix effect, why profitable businesses create better outcomes for everyone, and what it actually looks like to run at your own pace instead of dragging people along with you.Key Topics Covered:Where you're holding yourself back in business and whyThe real cost of staying cheap and playing smallHow your pricing impacts your client's commitment and resultsThe Thermomix effect: why expensive = more committedWhy profitable women in business change the worldRunning your own race at your own speedHow to position your big offer instead of the low-ticket ladderThe uncomfortable conversation that could save your businessReal examples of clients levelling up through premium pricingCreating identity shifts through premium positioningTIMESTAMPS0:00:00 - Intro: Where are you holding yourself back in business? 0:00:45 - The speed gap: When your growth outpaces your audience's 0:02:00 - Running your own race and letting people follow 0:03:00 - Real examples: How boldness inspires others to change 0:03:45 - The accessibility trap: Why we try to take everyone with us 0:04:35 - The real question: Is staying cheap enabling people to stay small?0:05:45 - The Thermomix effect: Why premium pricing = better commitment and results 0:08:15 - Running your business like a business: profitability matters0:09:00 - Action step: Stop positioning the low offer—go for the big thingSpill your secrets (or ep requests, feedback, or praise to me) by sending me a text 💬Support the showIf you’re craving more, you can find me on Instagram @professionalbabe and make sure to subscribe to my email list which you can find at professionalbabe.com — word on the street is I give good email.
What this episode covers
Are you sabotaging your own success by playing small? I share the decision I made to stop waiting for people to catch up, why your pricing directly impacts your client results, and how the cost of staying cheap might be costing you everything. If you've been avoiding a price increase, holding back your voice, or making yourself "accessible" at the expense of your profit, this episode is for you. We talk about the Thermomix effect, why profitable businesses create better outcomes for everyone,...
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137. MONDAY MINDSET: You're not helping anyone by staying cheap
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