#138: FOUNDER: Adapting E-commerce Strategies for Musicians: Jack McCarthy episode artwork

EPISODE · Dec 18, 2025 · 48 MIN

#138: FOUNDER: Adapting E-commerce Strategies for Musicians: Jack McCarthy

from Sound Connections · host Amplitude Ventures

Streaming isn’t enough. If you're an artist or manager looking to grow real revenue, this episode breaks down how to use merch, email, and digital sales to build a profitable artist business.Jakob Wredstrøm talks with Jack McCarthy, co-founder of Indiepreneur and co-host of the Creative Juice podcast, about the missing revenue stream most artists ignore: direct-to-consumer e-commerce. With actionable steps, mindset shifts, and proven strategies, this episode will help you rethink how you earn from your art.Perfect for:- Independent artists- Artist managers- Music entrepreneurs- Music-tech founders- Digital marketers in musicAbout Indiepreneur: https://indepreneur.io/__________________________________________________________________________Produced by Amplitude Ventures Consulting: Partners in Early-Stage Venture Building - https://amplitude.venturesFollow on;Spotify: https://open.spotify.com/show/2omT8uLhBamH3GFeih4oo3?si=45206dd146a84ae1LinkedIn: https://www.linkedin.com/company/soundconnectionspodcast/Instagram: https://www.instagram.com/soundconnectionspodcast?igsh=bDZzbnhrYXBlNHBr

Streaming isn’t enough. If you're an artist or manager looking to grow real revenue, this episode breaks down how to use merch, email, and digital sales to build a profitable artist business.Jakob Wredstrøm talks with Jack McCarthy, co-founder of Indiepreneur and co-host of the Creative Juice podcast, about the missing revenue stream most artists ignore: direct-to-consumer e-commerce. With actionable steps, mindset shifts, and proven strategies, this episode will help you rethink how you earn from your art.Perfect for:- Independent artists- Artist managers- Music entrepreneurs- Music-tech founders- Digital marketers in musicAbout Indiepreneur: https://indepreneur.io/__________________________________________________________________________Produced by Amplitude Ventures Consulting: Partners in Early-Stage Venture Building - https://amplitude.venturesFollow on;Spotify: https://open.spotify.com/show/2omT8uLhBamH3GFeih4oo3?si=45206dd146a84ae1LinkedIn: https://www.linkedin.com/company/soundconnectionspodcast/Instagram: https://www.instagram.com/soundconnectionspodcast?igsh=bDZzbnhrYXBlNHBr

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#138: FOUNDER: Adapting E-commerce Strategies for Musicians: Jack McCarthy

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This episode was published on December 18, 2025.

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Streaming isn’t enough. If you're an artist or manager looking to grow real revenue, this episode breaks down how to use merch, email, and digital sales to build a profitable artist business.Jakob Wredstrøm talks with Jack McCarthy, co-founder of...

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