#139 - Keywords, Match Types & Product Targets perfektionieren - Nicht nur für Starter! #backtobasics

Keywords, Match Types & Product Targets – alles absolute Amazon PPC Grundlagen und für den einen oder anderen von euch vielleicht erstmal recht banal. ABER: In dieser Folge Vitamin A zeigt Florian euch, warum diese Themen sowohl für Amazon PPC Starter als auch Experts so essenziell sind und wie jede:r die versteckten Goldnuggets schürfen kann.Alle Themen der Episode im Überblick: Intro (00:00 - 01:41) Welche Targeting Optionen gibt es bei Sponsored Products? (04:43)Was steckt hinter dem Keyword Targeting? (06:21)Die Bedeutung der Match Types (09:44)Was steckt hinter dem Produkt-Targeting? (24:39)Targeting mit Auto-Kampagnen kombinieren (32:06)Ausblick und Fazit (34:50)Links & Ressourcen:Dein Guide für den ultimativen Start mit Sponsored Products: https://hubs.li/Q01lfts00Dein E-Commerce Kalender 2023: Die wichtigsten Daten auf einen Blick: https://www.adference.com/kalender𝗞𝗼𝘀𝘁𝗲𝗻𝗹𝗼𝘀𝗲 Tickets für die E-Commerce Expo 2023: https://ecommerceberlin.de/visitTargeting automatisieren: https://hubs.li/Q017bGbq0Fragen & Anregungen:Hintergründe sowie weiterführende Informationen zum Podcast findest du unter: https://www.adference.com/podcast-vitamin-aFür Fragen und Feedback komm in unsere Discord Community: https://adference.com/discord oder schreib uns: [email protected]

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This episode is 37 minutes long.

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This episode was published on February 1, 2023.

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