139 – Refining Retention After Massive Martial Arts Business Growth

The last time we spoke to Lindsay Guy, we discussed how he tripled his karate school in record time. Today we chat about refining retention to maintain this massive growth. IN THIS EPISODE:How retention impacts martial arts business growth Keeping martial arts classes fun to stimulate young studentsReaching out to parents on how to keep kids from quitting martial artsSetting up your martial arts pro shop for profitKeys to leaving a lasting martial arts legacyAnd more*Need help growing your martial arts school? Start Here.[elementor-template id="14434"] TRANSCRIPTIONGEORGE:  It's George Fourie. Welcome to the Martial Arts Media™ Business Podcast. Today I have a repeat guest with me, Lindsay Guy from Guy's Karate School. Now if you recall episode 117, I had Lindsay Guy on and we spoke about how he had 3x’d his martial arts business moving past the Big C, we'll call it the Big C.The YouTube and social media channels don't like us talking about what it is, although we probably mentioned it in the episode. Anyway, I wanted to catch up with Lindsay just to see how things are going right now. We spoke about how he 3x’d his business.I wanted to see where he is now, how things are going, and how he handled the growth. We talked a bit about retention, and a little bit about marketing and it was just a great martial arts conversation. Now, I must warn you, Lindsay is super authentic and as he says, he's got no switch and he speaks very straightforwardly.And we have this sense of humor where we look for little gaps and opportunities to have a go and have a bit of fun and fun with each other. So that might come out in some of the comments from him and me. Don't take it to heart. It's probably easier if you watch the episode because Lindsay's face explains his sense of humor. But yeah, one of my favorite humans to speak to when it comes to a sense of humor and having fun. So a lot of fun in this episode and a lot of value. So jump in episode 139. So head over to the website, martialartsmedia.com/139. You can download the transcript and all the resources mentioned in this episode. And do me a favor, if you get some good value out of this episode, please share it with someone you love, someone you care about, a martial arts instructor, or martial arts school owner. So they'll get as much value from it as you will.All right, let's jump in. Lindsay Guy, welcome to the Martial Arts Media™ Business Podcast. Actually, welcome back to the Martial Arts Media™ Business Podcast.LINDSAY:  Thanks, George. Thanks for having me on again.