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Sep 1, 2015 54 min

#14 - A Hora dos Comerciais

from Zing! Hosted by Alexandre Maron

Esta semana, enquanto a Luciana curte suas merecidas férias, Maron conversa com os especialistas em comunicação de marcas Denis Santini e Bruno Scartozzoni sobre a hora do comercial no século 21. Eles debatem a forma como as marcas tentam ocupar as timelines e se comunicar com o público. E como nem sempre suas estratégias são bem sucedidas. É bom? Ruim? Inevitável? Faz sentido que as marcas tentem se enfiar nas timelines das nossas vidas? E se faz, como elas deveriam se comportar? Ouça e dê sua opinião! Zing! é um podcast que discute cultura pop a sério. São conversas profundas sobre assuntos aparentemente banais. Edição: EditaCast (www.editacast.com.br) Música tema by: www.bensound.com

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#14 - A Hora dos Comerciais

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