EPISODE · May 5, 2025 · 29 MIN
14. From cold calls to global partnership strategy - Gabrielle Bäckman, Head of Partnership at Teamtailor
from B2B Legends Show - By Oneflow · host Oneflow
In this episode, Gabrielle Bäckman, Head of Partnerships at Teamtailor, shares how she went from cold calling in sales to leading global partnership strategy. She talks about finding her way into partnerships by accident, why consistency has been her biggest advantage, and how to build fewer but better partnerships. Gabrielle also reflects on what it means to lead with empathy, how to sell the value of partnerships internally, and the importance of staying aligned across the business.Chapters: 00:00 Introduction to Gabrielle Bäckman01:08 Gabrielle's Career Journey04:39 Lessons Learned in Career Progression10:30 Building Effective Partnerships13:30 Driving Growth Through Partnerships15:30 Aligning partnership with other functions 17:26 Leadership Style and Evolution20:01 Challenges in Leadership22:23 Advice for New Leaders23:53 Memorable Career Moments25:53 Future Trends in Partnerships27:50 Quickfire Questions
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14. From cold calls to global partnership strategy - Gabrielle Bäckman, Head of Partnership at Teamtailor
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