14 | How this Multi-7-Figure Entrepreneur is Running Profitable Launches with Chris Michael Harris

Have you ever wondered what it takes to scale a business beyond seven figures? Or maybe you're curious about the secrets behind successful product launches? Well, you're in luck because, in this episode, I had the pleasure of hosting Chris Michael Harris (CMH), a Partner at Kim + Co. and Founder of Startup U.Chris is an expert in marketing, business growth, and launching strategies, and he shared some incredible insights during our conversation.We dove deep into the world of marketing, discussing the technicalities that often go unnoticed but can make a huge difference in your business's success. Chris emphasized the importance of building assets like lead magnets, landing pages, and sales pages to attract and convert customers effectively.One of the key takeaways from our discussion was Chris's successful launch model, which involves offering a three-day workshop for a nominal fee.This strategy not only generates revenue but also allows you to build a loyal customer base who are more likely to invest in your higher-priced products or services.Here are a couple of key points we discussed in this episode:The importance of understanding marketing technicalities and building assets like lead magnets, landing pages, and sales pages.The power of paid launches: Chris's successful launch model involving a nominal fee for a three-day workshop.How Chris and his team converted almost 30% of paid attendees for the workshop to new paid members.The role that ads have played in his business growth.Chris’ personal journey from running a moving company to transitioning into the online space. Whether you're just starting out or looking to take your business to the next level, Chris's story will inspire and motivate you to push past your limits.So, if you're ready to learn from a seasoned entrepreneur who has scaled multiple businesses beyond seven figures, tune in to this episode. Get ready to take notes and implement Chris's strategies to grow your business and achieve your goals.Remember, success is within your reach, and with the right mindset and strategies, you can make it happen. Happy listening!Links mentioned: Learn more about Chris’ company: kimberlyannjimenez.comDownload the FREE Content Calendar Template: https://kimberlyannjimenez.com/content-calendar-template/ Connect with Chris on Instagram: https://www.instagram.com/heycmh/ Are you ready to elevate your positioning and become the go-to expert in your industry? Let’s book a call to discuss your growth opportunities: https://calendly.com/eugenia-woo/discovery-call  Let's stay connected:🖱️ Work with me: reachhighermedia.com📲 Let’s connect on Instagram: instagram.com/eugenia.woo🖇️ Let’s connect on LinkedIn: linkedin.com/in/eugenia-woo/ 📥 Email me: [email protected] you want premium editing on your podcast? Contact Pedro Morgado at [email protected]