#14 Reklamy na fb/ig jsou stále dražší? Řeknu ti, co s tí...

What this episode covers

Reklamy na sociálních sítích umí být někdy pěkně náročné – zvlášť, když se ceny za kontakt zvedají a to, co dřív fungovalo, už prostě nefrčí. V této epizodě sdílím svou osobní zkušenost s Facebook a Instagram reklamami, vývoj jejich ceny i to, jak se mění trendy a přístup samotné mety. Mluvím o frustraci, která přichází, když se snažíme „heknout systém“, i o tom, jak do reklamy přinést víc lehkosti, vědomí a realističtější pohled.Dozvíte se:✨ proč už nemá smysl srovnávat dnešní reklamy s těmi před dvěma lety,✨ jak reagovat, když cena za kontakt vystřelí,✨ kdy (ne)hrát na „energetické nesoulady“,✨ a jak si udržet nadhled i v proměnlivém světě online marketinguEpizoda pro všechny tvůrce, kteří chtějí reklamy chápat vědomě, s lehkostí a bez iluzí.

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Frequently Asked Questions

How long is this episode of Soul Business?

This episode is 11 minutes long.

When was this Soul Business episode published?

This episode was published on October 27, 2025.

What is this episode about?

Reklamy na sociálních sítích umí být někdy pěkně náročné – zvlášť, když se ceny za kontakt zvedají a to, co dřív fungovalo, už prostě nefrčí. V této epizodě sdílím svou osobní zkušenost s Facebook a Instagram reklamami, vývoj jejich ceny i to, jak...

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