14 | Strategic Marketing and the Power of Memberships - Jim Hinshaw

Did you know that women influence a staggering 84% of purchase decisions, highlighting the immense power of female-centric marketing in the home service industry? Jim Hinshaw, the dynamic VP of Sales at Service Nation Alliance, takes us behind the scenes of the heating, AC, and plowing contractor support world. Discover exclusive memberships, green maintenance tips, and the art of crafting that perfect incoming call script. As Jim underscores the value of smart spending and setting shared goals, he drops golden nuggets on harnessing women's buying power and savvy social media strategies. Plus, get a sneak peek into Service Nation's Premier Membership – your golden ticket to expert coaching and a tour of top-tier companies! 🎧🚀 [00:00 - 08:02] Achieving Goals Through Visualization and Hard Work [08:02 - 15:27] Maximizing Your ROI with Service Nation: The Membership Advantage [15:27 - 22:53] Financial Realities and the Female Influence [22:54 - 30:17] The Premier Membership Key: Unlocking Growth with Expert Coaching and Tours [30:17 - 38:45] Leveraging Coaches and the Service World Event Ready to transform your financials? Eliminate financial frustration and unlock growth opportunities with Kristen Deese, the virtual CFO specializing in the home service industry. With Kristen's expertise, you can eliminate overwhelm and use your financials as a powerful tool for growth. Not only that, but she'll even provide training for your in-house accounting team, ensuring they're equipped with the knowledge you need. Visit⁠ ⁠⁠⁠www.thefwordofbusiness.com⁠⁠⁠ ⁠⁠⁠⁠⁠⁠and discover how she can transform your business's numbers into a powerful tool! Connect with Jim! ⁠⁠⁠⁠LinkedIn⁠⁠,⁠⁠ or visit the websites: ⁠https://servicenation.com/⁠, serviceroundtable.com E-mail: [email protected]  Connect with Justin! ⁠⁠LinkedIn⁠⁠ and⁠ ⁠Facebook⁠⁠ or visit the websites:⁠⁠ Freedom Blueprint Academy⁠⁠⁠⁠⁠and ⁠FreedomBluePrintPodcast.com⁠  Tweetable Quotes: "You've got to figure out how to weatherproof your business and how to get past these fluctuations in the economy, in the industry, and in the weather." - Jim Hinshaw "Life is a team sport, and that's part of being in a network like this is that you get to do life in business with so many like-minded people, and it's pretty incredible." Justin Deese Apple Podcasts: https://podcasts.apple.com/us/podcast/freedom-blueprint/id1689795253?i=1000624370577 Spotify: ⁠⁠https://open.spotify.com/show/7bU3lSPtMoBdIEDoRuI9rX?si=0ac4e687bc51462e⁠