14) When the side hustle takes over with Ant Mellor

Today we are joined by Ant Mellor, 21 year old serial entrepreneur to discuss his experience in business and the process of turning your side hustle into your full time income. Ant shares how starting his first business in the fitness clothing space led to him identifying how his second business could solve the same problems he faced for Clothing Start Ups. We have a great discussion of how to identify problems, present solutions, and provide support to your ideal customer group. We find out how Ant scaled White2Label with just a £40 initial investment and made more revenue in four months than in the 2 and a half years of his first business. Ant and I discuss how he transitioned from this side hustle to his full time focus, as well as ways to take advantage of your current role to grow your side projects. Pivoting and adjusting is nothing new to Ant, so it is amazing to hear how he has adapted to COVID as well as the structures and habits that enable him to progress his business. This leads to a conversation on self development sources and amongst this, we also chat about the impact COVID may have on the business world, remote working, and corporate culture. A lot to enjoy and learn in this episode, and importantly relate to whatever area of life or business you're looking to succeed. Connect with Ant: Website - https://www.white2labelmanufacturing.com LinkedIn - https://www.linkedin.com/in/anthony-mellor/ Insta - https://www.instagram.com/white2label/ Connect with Colin: Insta - https://www.instagram.com/col.cambro/