140. Marisa Corcoran's Proven Formula to Write Better Copy

Last week, I worked with Erin Young to uncover an authentic way to convey her marketing message without creating confusion or compromising authentic connection.  And, we referenced the work of Marisa Corcoran quite a bit during our conversation.  In particular Marisa’s super smart approach to storytelling in your copy.  She calls it The Story Strip Down and it’s a method I rely on quite a bit.  So, this week, I figured we should re-air one of our early episodes back when this show was still called The Six Figure Coach Podcast because The Story Strip Down is just so darn good.   In fact,  Marisa Corcoran who just might be the most clever person I know.  Not only is she a talented copywriter and teacher, she also models what it looks like to run a values driven business.  In this episode, Marisa coaches me through her Story Strip Down process to help me be less of a stiff professor in my copy and more… well… me.  If you want to discover what to say and how to say it so you can  magnetically attract your dream clients, you need Marisa Corcoran in your corner... Grab a pen and a fresh pad of paper because Marisa is about to teach us how to tell better stories to attract clients, make money and even create a massive online movement. CONNECT WITH MARISA: WEBSITE: https://www.facebook.com/groups/thecopychat INSTAGRAM: https://www.instagram.com/mtoni/ CONNECT WITH ME: INSTAGRAM:  http://instagram.com/dallastraversbizmentor FREE QUIZ: https://dallastravers.com/quiz