#142 - DEMA: Profitable E-commerce Growth Strategies
from The Nordic Venture Show Hosted by The Nordic Venture
This episode of The Nordic Venture Show podcast features DEMA - a commerce intelligence platform focused on helping e-commerce businesses achieve profitable growth. The provided text includes a case study highlighting Ridestore's 30% bottom-line increase using DEMA. Additionally, the platform offers resources like a blog with articles discussing topics such as marketing mix modeling, customer lifetime value, marketing spend alignment, and profitability metrics like epROAS. These blog posts feature insights from DEMA experts and cover strategies for optimizing marketing, inventory, and overall e-commerce operations. The content aims to educate businesses on data-driven analytics and actionable techniques for maximizing their profitability.
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