#142 Marketing: When to and When Not to do it

After having this topic come up four times with different clients, in the last 48 hours, I realized it's a necessary topic to get into on the show. In this episode I teach you the differences between marketing, public relations (PR), and advertising.I explain how these components serve distinct purposes within a business strategy and I go into when and how to implement each one to maximize effectiveness and avoid common pitfalls. BONUS: I'll break down what role event sponsorship plays in all thisThis episode serves as an educational resource to help you gain clarity on these crucial business functions and make informed decisions.Join the Seizing Happy Hybrid Community here ->  https://bit.ly/SeizingHappyTribeSneak peek of EXTRAORDINARY here -> https://bit.ly/extraordinaryfeedWant details on SBS? Email [email protected] to apply00:00 Introduction and Personal Background00:21 Purpose of the Episode02:46 Defining Marketing06:59 Understanding Public Relations16:28 Exploring Advertising18:16 Sponsorship Insights25:18 Budgeting for Marketing, PR, and Advertising33:22 Final Thoughts and Recommendations